Last week looked scattered: Leaflo marketing and onboarding, Plainline product work, plus a newsletter somewhere in the middle.
The practical goal was to move several experiments one step closer to real use.
For Leaflo, most of the marketing time went into quality control. AI helps with content drafts and Reddit tests. Then I sit down and decide where the result sounds weak, generic, or careless.
Manual review slows the process down and makes the materials better. One day I should write about how this whole setup works.
Leaflo onboarding moved into testing. The goal is to show new users why the app is useful before they have to guess it from the interface.
Plainline took the largest time block.
For a while, the work was about testing the core promise: text goes in, a presentation structure comes out, and the flow holds. This week I started building the product around that: account flows, backend, and places where presentations live.
Plainline needed work on UI, style, animation, and the overall feeling of the product. The landing page needs that too. Before Plainline goes public, the product has to show a clear direction.
A personal newsletter appeared somewhere in the middle.
Posts from LinkedIn also go on my blog. You can subscribe through good old RSS, and now through email too.
The format is unclear. For now, it is an empty room with a sign on the door.
Professional, yes.
Next week I want to launch the Plainline landing page and bring the product to something like 80% functionality.
Then spend another 80% of the time finishing the remaining 20%.
As usual.